Fulcrum Factor is a success accelerator serving bio-sciences. We use a proven mix of strategy, analytics and communications to achieve tangible results for our clients. A fluency in both science and business enables the Fulcrum team to expertly navigate their clients towards success.
Fulcrum’s concept validation verifies the market potential of our client’s products, indentifying barriers and opportunities that will enable clients to maximize success.
Fulcrum’s positioning defines end user requirements, market claims, the least onerous regulatory path and the most direct reimbursement strategy to develop a balanced and efficient commercialization plan that meets stake holder requirements and provides the quickest route to market entry.
Market Entry is fraught with risk due to the considerable resources required to gain a foothold in the market. It is vital for organizations to efficiently allocate resources for this effort. The Fulcrum team has deep experience with initial market introductions in the clinical diagnostic and life sciences segments; establishing product presence in major biopharmaceutical and biotechnology companies. Our success in introducing products to physician based practices has resulting in the acquisition of diagnostic products and therapeutic devices by major references laboratories and medical device companies.